So spart NIKIN Verpackung - NIKIN EU

This is how NIKIN saves packaging

In previous blog articles we have discussed packaging in general. Now we would like to provide insights into how we deal with this internally. To do this, we visited the NIKIN product and purchasing team and conducted research.

As a clothing brand, NIKIN requires packaging when purchasing the items as well as when selling the products to customers. Analogous to NIKIN's philosophy of caring for the environment and nature, we think a lot about how we can avoid packaging. Both internally, but also in external purchasing and production. So you can see how we save resources, we spoke to Priscila, head of the product team, and Robin, co-founder of NIKIN.

via GIPHY

 

The internal waste separation

On the way to the production and purchasing team's office, we first stop by the lounge. Boxes for different types of garbage are stacked there. «We separate everything: glass, aluminum, paper, plastic and so on. You have to make it easy for the employees, then it works great,” comments co-founder Nicholas, who we talk to about it in the hallway. When we arrive at the product team, everyone is already busy developing future collections. Priscila, head of the product team, still makes time for us.

NIKIN Blog: Priscila, do you already think about packaging and other types of resources when you design a new collection? 
Priscila: Of course. These things are important to us and are built into the development process right from the start. 

NIKIN braucht nur einen Plastiksack

NIKIN Blog: Can you give us an example? 
Priscila: Usually each garment comes from the manufacturer to the brand individually in a plastic bag. In other words: 100 T-shirts come in 100 plastic packaging. We solved this differently: our manufacturers stack the items on top of each other in different directions per size. 100 T-shirts are transported to us in just one plastic bag.

NIKIN Blog: That's quite an effort? 
Priscila:  On the one hand, you first have to convince the manufacturers. They often say “Why?” They don't understand it because no one else does it. If the items are stacked incorrectly, we have to sort them all individually by hand, check the sizes and put them back together nicely. 

TreeShoe

NIKIN Blog: Where else does NIKIN save on packaging? 
Priscila: We don’t pack anything extra. Items like the TreeShoes are no different, they are in a box again. For the TreeGlasses we have cases made from leftover fabric from the TreeShirts.

Co-founder Robin, head of purchasing and production, sits down with us.

Robin: Have you talked about the hangtags yet? 
NIKIN Blog: What are hangtags? 
Robin:
 These are the labels that are attached to the clothes with the barcode , the price and the size of the item. 
Priscila:
 We've only had these for three months. Previously, we avoided them due to resource conservation. 
Robin: But now, unfortunately, there was no other way. However, as with everything paper-like, we use sugarcane waste for the hangtags. We haven’t used regular paper for over three years.

[product-handles list="treebottle-glass-allover-pines, treesocks-standard-single, treesweater-basic-unisex, treeglasses-round, treeshoe-unisex"]

NIKIN Blog: And what about the box of the packages that go to the customers? 
Robin: The box is FSC certified. We also have up to five different packaging sizes. So we don't ship empty air. NIKIN does not require any filling material and we train the logistics. 
Priscila: If we print on the cardboard, we keep it as small as possible because the ink is not natural. 
Robin:
 The delivery note will also come digitally in the future.  

NIKIN Blog: Last question: do you think that in the future more brands and companies in the fashion sector will act similarly to NIKIN when it comes to packaging?
Priscila: Difficult to say. Some yes. The industry is placing more emphasis on sustainability because it is also becoming more important to customers. However, some brands may shy away from the effort.
Robin: Actually, less packaging means less effort. There is only a phase at the beginning where you have to exchange ideas with the manufacturer in order to find new ways. But after that everything is easier and better for the environment. Win win.

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